Social Media Guide For Beginners

Social media marketing is all about joining the conversation and interacting with people through our virtual world called the Internet. Here, we can take part in the essentials of connecting with people around the world to build relationships. Let’s take a look at the key essentials to hit on a daily basis per each main social media outlet.

Facebook

Post twice a day to double your reach. The more frequently you post, the more interaction you will receive. However, be sure to keep in mind the quality of posts that you are putting out into the world. Frequency is very helpful, but not if your posts are perceived to be irritating, annoying, or irrelevant to anyone it reaches. Make sure you aren’t posting simply for the sake of posting!

This goes for every other social media as well. If your business is set up as a profile, make sure you only accept friend requests that are relevant for engagement as you only receive 5,000 friends. However, users will be able to ‘follow’ you after you have hit that 5,000 maximum. We suggest setting your business up as a page so you users can provide feedback and rate your company. Don’t worry, every business can manage ratings if ‘trolling occurs’. Place your address, hours, and contact number, along with a clear photo for optimal exposure and notice.

Twitter

The more you tweet, the more followers you will receive. But who wants to be sitting at a computer tweeting all day? Nobody. Use a social media tool to assist you. We suggest app Tweet Adder for this. You can load multiple tweets at once and schedule them to go execute at peak traffic times. Photos (always) work well to gain attention, but the factor that matters most for high exposure and follow-back rate is the mentions of other accounts. For instance, if you are an architectural firm, make sure the tag along with hashtag The American Institute of Architects. This way, AIA is inclined to re-tweet or repost your tweet. Followers like to follow people that publications recognize, making that Twitter user appear to be appealing.

Tip: A ‘tag’ is simply an at sign “@” sign followed by a username to create a link to that user’s page. This will also alert that user that you have tagged them, providing the option for a re-tweet.

Tip: A “hashtag” is simply a pound symbol “#” used as a keyword term that crawlers or search engines browse for, ranking back into Google Analytics to hopefully boost your activity up higher in search engine results.

Google+

Google+ is not used as much as Facebook or Twitter quite yet, but it’s gaining fairly quickly in popularity. Google+ will ultimately have an advantage as they are also the powerhouse dominating company that gives the world over 90 percent of its search results. Google+ automatically assigns top keywords associated with that post, and also tracks the number of page views along with a follower account. Google+ allows for business profile pages in addition to individual profiles.

Instagram

The photo-based application that is only accessible via mobile is the new addiction your fingers can’t let go of … at least for millennials and under (age wise). Larger publications have also started using Instagram as photos and videos catch your attention more than a paragraph of information to read.

Pinterest

Photos are only allowed on this site, but differing from Instagram, Pinterest allows a photo to link back to the photo’s initial location for further information such as a recipe, which would be attached to a food photo or an ecommerce site regarding home décor photos. The possibilities are endless!

Each social domain has its own unique attributes so take the time to browse through and learn the possibilities of each one to know which will work best for your company or person. Think Agency recommends having an account on every social site, even just to save the domain! 

No Space Too Small

Sometimes I find I have too much stuff. Garage sales don’t work because barely anything goes and I can’t bare the thought of pitching my old teddy bears and action figures. So what is there to do with so much to fit into such a small area?! There are several ways to keep your stuff without creating clutter. Design time!

Bed Risers

Using bed risers will add inches under your bed. Once you have the bed risers set in place, and someone’s help to get the bed back into its proper position of course, slide plastic drawers underneath. This is also a great place to store shoes, and baskets full of blankets when not in use.

Found at Bed Bath & Beyond

Shoe Racks

Not sure if the inventor of the shoe rack had intensions of storage space in general, but either way we thank you! For all the ladies, this is great for bathroom storage Stick a shoe rack on the back of the bathroom door to store beauty supplies, the blow dryer that is too big to stick in the side drawer, a straightener, curling iron, and even bath towels. Shoe racks are also great for storing electronic cords, batteries, and small power tools, men.

Found at Deco Hubs

Hooks

Hooks can be used in every room with many styles and designs to coordinate with depending on each room’s feel and style. Hang purses, coats, scarves or hats easily. Renters love this, as the holes are simple to cover up come move out day.

Found at Tikkat

Tension Rods

Too many cleaning supplies? Put a tension rod underneath your kitchen sink or in the laundry room to hang cleaning supplies be the squirt nozzle. Tension rods can also be used inside cabinets or closets.

Found at Basicq

Shelves

Can’t go wrong with the typical shelves. Store puts, figurines, or travel memorabilia you can’t let go of. Not to mention shelves elude an artistic feel when places in a messy-neat manner. Messy meaning eclectic item wise, neat book placement wise. Above the bed is an under-used location for shelves. Put your shoes, clothes, or lights there. 

Found at Shelving Shop

Other Fixes:

Magnets work great, especially in the kitchen for spices and random utensils that have no proper place. Buy a projector instead of a television. Put a standing-pantry next to your fridge and use your cabinet space for other entities.

Envision the feel you want and go on sites like Etsy.com to look for unique storage options to fit the look you are going for. There is no place too small, there are only spacing options not yet discovered.