Thursday, January 29, 2015

Tumblr The New Social Media Platform


For years, Tumblr has been the social media outlet for photo-interested college students and creative users. With call-to-action pieces being implemented in blog posts, along with other web-based content, Fortune 500 companies are taking advantage of this social medium.

Tumblr is just now being tapped into as social media specialists are looking for new ways to differentiate their company’s audience, especially as Generation Y and the Millennials take over where their company’s posts are being displayed.

Tip: Since Generation Y and the Millennials evolve as social media does, let them take the reigns and see how your company progresses. Take a chance to come out ahead.

Here are some benefits to Tumblr and why the big guys are reaping the benefits of this less unexploited social site:

Blogging alternative:
Not every company operates a written blog, even though they should. Sometimes, people are too busy to write or are not comfortable with their public voice, so they prefer a photo blog instead! Since Tumblr is photo-based, companies manage their image and increase impressions by posting detailed, interesting, or beautifully designed images instead. Your consumers will retain the same message without having to read a description, and a photo always lasts longer in a person’s mind anyways.

Tags are still tags, no matter where they originate
Tumblr uses the same basics to connect as all other social sites. You can still tag, which shows up in Google search results. This is the primary component to finding other’s blogs to follow and directly why users are able to discover one another. Pay attention to tags that are trending and used most often.

Operations are a-go Captain
Each user can follow, like, tag and post, as well as install tools to make operating the site easy. The trick to being “popular” on social media sites in interaction! Follow people you have not yet discovered, reply to posts you favor, and post often to boost your traffic. You can also view and monitor traffic via Google Analytics!

"Tumblr is one of the most visually appealing and user-friendly platforms out there, so it was an effective way to build our community online," says Lucy McIntyre, VP Communications at Andre Balazs Properties. McIntyre also helped to set up a Tumblr account for The Standard Hotel, who’s blog is packed with content from guest bloggers, downloadable music, and product pictures, reports Mashable.

Try something different to stand out. Worst-case scenario, your name appears more frequently in Google search results!






 

Wednesday, January 21, 2015

No Space Too Small

Sometimes I find I have too much stuff. Garage sales don’t work because barely anything goes and I can’t bare the thought of pitching my old teddy bears and action figures. So what is there to do with so much to fit into such a small area?! There are several ways to keep your stuff without creating clutter. Design time!

Bed Risers
Using bed risers will add inches under your bed. Once you have the bed risers set in place, and someone’s help to get the bed back into its proper position of course, slide plastic drawers underneath. This is also a great place to store shoes, and baskets full of blankets when not in use.

Found at Bed Bath & Beyond
Shoe Racks
Not sure if the inventor of the shoe rack had intensions of storage space in general, but either way we thank you! For all the ladies, this is great for bathroom storage Stick a shoe rack on the back of the bathroom door to store beauty supplies, the blow dryer that is too big to stick in the side drawer, a straightener, curling iron, and even bath towels. Shoe racks are also great for storing electronic cords, batteries, and small power tools, men.

Found at Deco Hubs

Hooks
Hooks can be used in every room with many styles and designs to coordinate with depending on each room’s feel and style. Hang purses, coats, scarves or hats easily. Renters love this, as the holes are simple to cover up come move out day.

Found at Tikkat
Tension Rods
Too many cleaning supplies? Put a tension rod underneath your kitchen sink or in the laundry room to hang cleaning supplies be the squirt nozzle. Tension rods can also be used inside cabinets or closets.

Found at Basicq

Shelves
Can’t go wrong with the typical shelves. Store puts, figurines, or travel memorabilia you can’t let go of. Not to mention shelves elude an artistic feel when places in a messy-neat manner. Messy meaning eclectic item wise, neat book placement wise. Above the bed is an under-used location for shelves. Put your shoes, clothes, or lights there. 


Found at Shelving Shop

Other Fixes:
Magnets work great, especially in the kitchen for spices and random utensils that have no proper place. Buy a projector instead of a television. Put a standing-pantry next to your fridge and use your cabinet space for other entities.


Envision the feel you want and go on sites like Etsy.com to look for unique storage options to fit the look you are going for. There is no place too small, there are only spacing options not yet discovered.

Thursday, January 15, 2015

3 Social Media Tactics Everyone Should Know

Not to give away all of our tips and tricks, but there are tactics to gain followers quickly. There is only so much we can do to gain a following online. From timing to quality content, everything you do is judged by your viewers, resulting in opinions about you or the company you represent.

Let’s start with the fact that timing is everything. Why do you think there are certain times that work best for posting? This is because there are people on one network over another at different points during the day. Take for instance, Pinterest is more popular on the weekends because people have the time to sit on a photo site all day; same goes with Tumblr’s popularity increase later in the evenings.

Quality always matters, always! Don’t post a photo of Kim Kardashian in a political section, as your viewers will categorize you into the ever-lurking SPAM folder. If your viewers think you are posting for the sake of posting instead of for the general amusement of sharing, you will be banned and your reputation will flounder.

Be consistent. Post during hot times every day or every other day. People will start to see your profile photo and remember your look and name. Eventually, it will become habitual to look for your posts if he or she deems your posting worthy of a reshare or knowledge intake.


Be relevant, be you, and have a voice. Have fun with social media! Inside tip: when your personality shows through your social outlets, people feel connected. Make your viewers want to follow you! Now get online and post, post, post!

Thursday, January 8, 2015

Your Reputation Is Everything, But Why?


All anyone ever truly holds as their own is their name and reputation. A name determines your self-worth by representing who you are. Once a rotten connotation is associated to your person, all may be lost if recovery isn’t accomplished right away. Never let someone wrongfully slander or dismantle your reputation, always be on the alert for potential attacks.

People will always judge what they can see to make an opinion. It doesn’t matter if you are the sweetest person in the world … what people don’t know they don’t care about. Think about it this way … we make someone out to be a certain way just by what he or she wears. If we see someone in all black they must be depressed and if we see someone in all pink they must be an airhead. How did we get this way? By making assumptions that a person is a certain way based on an appearance that ultimately associates a type of person to that individual.

So what can you do to prevent destruction before riding into war?

·       Ignore bad comments on social media outlets. It is better to delete a negative comment and block someone rather than comment back. Trolls develop and people will never back down from a comment battle.
·       Not sure what to do? Do nothing at all. Making a move you are not 100% sure about could hurt you more than it would help.
·       Do what you say you are going to do. If you know you cannot follow through, revert back to elementary school rules and don’t make promises you can’t keep.
·       Take the extra step and go beyond what is expected of you.
·       Be likeable. Watch your body language when around others as you may not be aware of how you come off. Don’t cross your arms. Dress the part. Smile!
·       Be involved with your community and what is going on around you. This will not only be easy networking but reflect back upon you with clear and brilliant lighting!


Unfortunately, we live in a society where the opinion of others matters. If you happen to attach yourself to a bad personality, use it to your advantage like Oscar Wilde did with his reputation making him seem arrogant and isolated. He became unapproachable and feared even. You are the master of your fate, so decide where you want your future to be.